by Rachael Denhollander
Live Action News
One of the biggest sporting events in the United States will be taking place on February 2nd. With it will come all the things that make the Superbowl famous – team spirit, athleticism, commercials actually worth watching, and of course, the massive revenue that comes with such a highly-publicized event. The sales of commercial slots and tickets alone generate millions of dollars, not to mention the sales of food and beer, or the bonuses and salaries doled out to star athletes and coaches.
There’s a dark side to this American tradition however, and the public corporations aren’t the only organizations looking to make a profit off everything that surrounds America’s sports obsession. Human trafficking reaches epic proportions in the days preceding the game too, as an influx of pleasure-craving football fans creates a massive spike in the demand for, and thus the supply of, sex slaves. The Superbowl isn’t just the biggest day for football, it’s also the biggest day for sexual slavery.
When Florida hosted the Superbowl in 2010, the National Center for Missing and Exploited Children estimated that 10,000 women – many of them minors, were trafficked into the city to be sold to men seeking more than just a football game. While beer companies pay between $3.7 million and $3.8 million per 30-second commercial demonstrating their product’s appeal, other Superbowl advertisements have promised “young,” “curvy” girls available for “un-rushed” body rubs and “total” satisfaction. Comfort if your team doesn’t win the big game.
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