President Obama said Tuesday his administration would "obviously" need to "re-market and rebrand" the Affordable Care Act following the botched rollout of his signature legislative accomplishment.
The president said the technical glitches with Healthcare.gov meant the administration had "lost some time" toward its enrollment goals. He made the remarks in a speech to business executives at a forum hosted by the Wall Street Journal.
Admitting he had "underestimated the complexities" of creating a centralized hub to sell insurance, the president acknowledged there was a concern that too few young and healthy consumers would sign up for ObamaCare plans. Those customers are needed to keep premiums down for older, sicker individuals purchasing insurance plans.
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"We might end up, you know, having millions of people sign up, they're happy with their new coverage, but we've got more people who are older, more likely to get sick than younger and healthier," Obama said. "We've got to monitor that carefully."
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